In Case you missed it, check out File Breakdown Part 1, so you have the lay of the land before jumping in! Let’s dive right in and start breaking down what different file types are, so you know what you should be saving and sending clients. JPEG (Joint Photographic Experts Group) This is one of […]

Let’s face it: Saving files isn’t part of the sexy stuff when it comes to design… There’s a reason why it’s so important to know what the dealio is about file breakdowns. That’s because the design you create is going somewhere — to a printer, to a website, to a t-shirt guy, and so on. […]

Written by Michelle Norton Jelly’s Social Media Coordinator turned Psychology Grad Student You’ve come to the right place. No, seriously. As a fellow creative, I have experienced “feed fatigue” and social media burnout a few times over the years. It can feel completely overwhelming and draining. Not to mention, it can be isolating when you […]

Anatomy of a font’s character Did you know letters can be dissected into parts as if they were a puzzle? Like people, fonts have personalities, moods, styles—and even anatomical features! Knowing these components will help us understand what makes different fonts stand out and why. Ready to discover, dissect, and get nerdy about typography? Let’s […]

At a previous job as an in-house designer, I needed to have the IT guy install fonts for me. I was always bugging him to do this and sometimes would wait until I had a folder full of beautiful fonts. One day he shared how he really felt with me.  “I don’t understand why you […]

Accessibility is the practice of making your websites usable by as many people as possible.  How much have you thought about accessibility in design? There’s no right or wrong answer here — after all, we can’t know what we don’t know. And design as a general concept is meant to be accessible inherently.  Think about […]

Have you ever noticed that something on your computer monitor appears one color, yet your coworker’s monitor seems to display the same thing in a slightly different color?  That’s because each monitor has its own individual color calibration, mode, and video processor. Same rule applies to designing materials viewed on a screen versus materials viewed […]

I have accumulated many books about color and while they look awesome, they are also full of history, science, fine art, and much more! Below are the four books I currently have on my shelf that I honestly don’t open as often as I should. They are filled with inspiration and powerful references. Designer or […]